Events » Breakfast Workshop with Getty Images
ANNOUNCING A SPECIAL BREAKFAST WORKSHOP ON DIGITAL STORYTELLING AND VISUAL TRENDS
SENIOR CREATIVE INSIGHTS MANAGER
The Project Factory
HEAD OF PRODUCING
Australian Film Television Radio School (AFTRS)
Jacqueline Bourke has unique marketing insight into visual trends emerging from Getty Images’ search and buying patterns. She researches how brands evolve their use of imagery and video to fully engage audiences, which informs the creative direction of our contributors and customers. In her role, Jacqueline works with an international team of videographers, photographers, art directors and photo editors. Together, they review worldwide communications and analyse social, cultural and technological data. A former Director of Art and Photography, Jacqueline is a media communications graduate with over 15 years’ experience working in academia, advertising and media.
Jennifer is a Director of The Project Factory, a producer of creative multiplatform /transmedia projects across web, mobile, social media, games and virtual worlds.
Jennifer is the author of several books and papers exploring the digital space: actively encouraging the telling stories through digital. She also works on digital solutions in the health and wellness space to help support positive behavioural change.
Jennifer is passionate about engaging with audience across multiple devices, linking these to create both more meaningful experiences as well as better outcomes across all age groups. In the last year, Jennifer has worked on projects as varied as teaching doctors better communication skills, helping people become non-smokers, exploring the Murray-Darling area through indigenous ceremony, teaching storytelling skills to young children, building a scary interactive online drama and working on a website designed to create a culture of innovation. She has worked on projects as diverse as Sherlock: The Network, the official app for the hit BBC series; My QuitBuddy, an extremely successful and effective quit smoking app developed for the Australian Department of Health; Ringbalin River Stories, an SXSW nominated app bringing indigenous stories to life; Breaking Bad News, an AI-based project teaching doctors how to be better communicators; How We Get to Next, a website funded by the Knight and Gates Foundations to foster innovation; and Julian Fellowes’s Belgravia, a revisioning of the book as an interactive app and site in text, video, images and audio, serialised more like a soap opera than a novel.
In 2013, Jennifer was awarded ‘Outstanding Contribution to the Digital Industry’ by the Australian Interactive Media Industry Association. She has been a panel member of the NSW Innovation and Productivity Innovation Council since 2012; has presented a TEDx talk on Curiosity; and continues to be inspired by (and curious about) the human-centred ways that storytelling is evolving. She spends her time between Sydney & London.
Peter Herbert is Screen Producers Australia’s Manager, Business Services and Content. He is responsible for managing the program for SCREEN FOREVER, as well as developing the Business Services division, providing our members with Business Classes, Breakfast Briefings, and a program of strategic and targeted networking opportunities throughout the year.